MauiNative Hawaiian tradition gives the origin of the
island's name in the legend of Hawaiʻiloa, the Polynesian navigator
attributed with discovery of the Hawaiian Islands. The story relates
how he named the island of Maui after his son who in turn was named
for the demigod Māui. The Island of Maui is also called the "Valley
Isle" for the large fertile isthmus between its two volcanoes.
Maui County welcomed 2,207,826 tourists in 2004; 2,263,676 tourists
in 2005; and 2,405,257 tourists in 2006 with total tourist
expenditures of US$3.5 billion for the Island of Maui alone. While
the island of Oʻahu is most popular with Japanese tourists, the
Island of Maui tends to appeal to visitors mostly from the U.S.
mainland and Canada: in 2005, there were 2,003,492 domestic arrivals
on the island, compared to 260,184 international arrivals. The big
tourist spots in Maui include the Hāna Highway, Haleakalā National
Park, and Lāhainā.
The Hāna Highway runs along the east coast Maui, curving around many
mountains and passing by black sand beaches and waterfalls.
Haleakalā National Park is home to Haleakalā, a dormant volcano.
Lāhainā is one of the main attractions on the island with an entire
street of shops and restaurants which lead to a wharf where many set
out for a sunset cruise or whale watching journey. It is also a port
of call for cruise ships. Snorkeling can be done at almost any beach
along the Maui coast. The main tourist hotel and condo areas are
Two airports provide scheduled air service to Maui:
Kahului Airport in central Maui
Kapalua Airport in western Maui
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